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The beginning of 2022 became an optimistic spirit for Summarecon Serpong as a business unit of PT Summarecon Agung Tbk because it managed to sell 102 units of its newest cluster, namely Leonora. For this sale, Summarecon Serpong has pocketed marketing sales of Rp. 231 billion in just a matter of hours. The initial sale was carried out on Saturday, February 19th 2022, through an online sales system to ensure the safety and comfort of potential consumers in the current COVID-19 situation. Through the launch of the landed house, Leonora is expected to follow the success of superior products from Summarecon Serpong.
Magdalena Juliati as Executive Director of Summarecon Serpong explained that the sales exceeded the previous target of Rp. 150 billion, proof that property consumers' interest in quality housing in a green environment is still high, especially superior products from Summarecon Serpong. Apart from being supported by infrastructure development factors in the Symphonia area, this success is also supported by innovation in terms of concepts, with the advantage of adding "The Real Attic" which can facilitate many activities and productivity at the same time.
Leonora comes with the concept of green and smart living, the answer for people who want to have environmentally friendly and healthy housing. The first phase of 78 units sold out in a few hours, so the second phase was immediately opened because there are still many potential customers waiting in line to be able to choose their dream unit, there are even some consumers who buy a paired or side-by-side unit. This residence is located in the Melody District in the Symphonia area and is marketed starting at Rp 1,7 billion with a choice of 6 x 12 meters wide and 7 x 12 meters wide. Equipped with various facilities such as 24 Hours Security, Smart Home System, Solar Panel, Club House (Swimming Pool & Children Playground), area management by Town Management, and One Year Warranty.